1. SAP Glossary
  2. Customer Business Planning
  3. complex product


What is complex product in SAP CRM-MKT-MPL-CBP - Customer Business Planning?


SAP Term: complex product


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  • Key Concepts: 
    A complex product in SAP is a product that is composed of multiple components. In the case of CRM-MKT-MPL-CBP Customer Business Planning, the complex product is composed of four components: Customer Relationship Management (CRM), Marketing (MKT), Multi-Channel Platform (MPL) and Customer Business Planning (CBP). 
    
    How to use it: 
    The four components of the CRM-MKT-MPL-CBP Customer Business Planning complex product can be used together to create a comprehensive customer relationship management system. This system can be used to manage customer relationships, track marketing campaigns, manage multi-channel platforms, and plan customer business strategies. 
    
    Tips & Tricks: 
    When using the CRM-MKT-MPL-CBP Customer Business Planning complex product, it is important to remember that each component has its own set of features and capabilities. It is important to understand how each component works in order to get the most out of the system. 
    
    Related Information: 
    For more information on the CRM-MKT-MPL-CBP Customer Business Planning complex product, please visit the SAP website at https://www.sap.com/products/crm/customer-business-planning.html.
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