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Component: CRM-ANA
Component Name: CRM Analytics
Description: The set of items a customer buys in a transaction.The data mining method Association Analysis seeks to find relationships among the set of items purchased.
Key Concepts: An itemset is a set of items in SAP CRM Analytics that are related to each other. It is used to group items together for analysis and reporting purposes. An itemset can contain any number of items, including attributes, measures, and hierarchies. How to use it: To create an itemset in SAP CRM Analytics, you must first select the items you want to include in the set. You can then add the items to the itemset by dragging and dropping them into the itemset window. Once the items have been added, you can then use the itemset for analysis and reporting. Tips & Tricks: When creating an itemset, it is important to consider how the items will be used in analysis and reporting. For example, if you are creating an itemset for customer segmentation, you may want to include customer attributes such as age, gender, and location. Related Information: For more information on using itemsets in SAP CRM Analytics, please refer to the SAP Help documentation.
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