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What is pseudo stage in SAP CEC-MKT - SAP Marketing?


SAP Term: pseudo stage

  • Component: CEC-MKT

  • Component Name: SAP Marketing

  • Description: Field used to indicate a stage for Leads and Opportunities. It indicates that a contact has become a lead or that a lead has become an opportunity. Strictly speaking, it is not one of the Marketing stages, hence the term 'pseudo'.


Smart SAP Assistant

  • Key Concepts: 
    Pseudo stage is a feature in SAP Marketing Cloud that allows users to create a virtual stage in the customer journey. This virtual stage can be used to simulate customer behavior and test different scenarios without having to actually go through the entire customer journey. 
    
    How to use it: 
    To use the pseudo stage feature, users must first create a customer journey in SAP Marketing Cloud. Once the journey is created, users can add a pseudo stage to the journey. This pseudo stage will act as a placeholder for testing different scenarios without having to actually go through the entire customer journey. 
    
    Tips & Tricks: 
    When using the pseudo stage feature, it is important to remember that it is only a simulation and not an actual customer journey. Therefore, it is important to test different scenarios and make sure that they are accurate before implementing them in the actual customer journey. 
    
    Related Information: 
    For more information on how to use the pseudo stage feature in SAP Marketing Cloud, please refer to the official documentation provided by SAP.
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