What is 'premise' in SAP CEC-MKT - SAP Marketing?

premise - Overview

• Component: CEC-MKT

• Component Name: SAP Marketing

• Description: An enclosed spatial unit.

premise - Details

• 
  Key Concepts: 
  Premise is a term used in SAP Marketing Cloud to refer to the physical location of a customer or prospect. It is used to store and manage customer data, such as contact information, preferences, and purchase history. 
  
  How to use it: 
  In SAP Marketing Cloud, premise can be used to segment customers and prospects into different groups based on their physical location. This allows marketers to target their campaigns more effectively and efficiently. Additionally, premise can be used to track customer behavior over time and identify trends in customer behavior. 
  
  Tips & Tricks: 
  When using premise in SAP Marketing Cloud, it is important to ensure that the data is accurate and up-to-date. This will help ensure that campaigns are targeted correctly and that customer behavior is tracked accurately. Additionally, it is important to keep track of changes in customer locations over time, as this can affect the effectiveness of campaigns. 
  
  Related Information: 
  For more information on how to use premise in SAP Marketing Cloud, please refer to the official documentation provided by SAP. Additionally, there are many online resources available that provide tips and tricks for using premise in SAP Marketing Cloud.