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  1. SAP Glossary
  2. SAP Marketing
  3. latest activity


What is 'latest activity' in SAP CEC-MKT - SAP Marketing?


latest activity - Overview

  • Component: CEC-MKT

  • Component Name: SAP Marketing

  • Description: A key performance indicator that shows whether the latest interaction of a contact with a user’s company, or master data update happened a short or a long time ago. Examples of values for the latest activity are as follows: Recent Fairly Recent Long Ago


latest activity - Details


  • Key Concepts: Latest Activity in SAP Marketing Cloud is a feature that allows users to quickly view the most recent activities that have been performed in the system. This includes activities such as creating campaigns, managing contacts, and tracking performance. It also provides a snapshot of the current status of the system, such as the number of campaigns running and the number of contacts in the system.
    How to use it: To access Latest Activity, users can click on the “Latest Activity” tab in the main navigation bar. This will open up a list of all recent activities that have been performed in the system. Users can then click on any activity to view more details about it.
    Tips & Tricks: The Latest Activity feature can be used to quickly identify any potential issues or changes that have been made to the system. It can also be used to quickly review any changes that have been made by other users in order to ensure that everything is running smoothly.
    Related Information: The Latest Activity feature is part of the CEC-MKT SAP Marketing Cloud suite of tools. It is designed to help users stay up-to-date with all of their marketing activities and ensure that they are running efficiently and effectively. Other features within CEC-MKT SAP Marketing Cloud include Campaign Management, Contact Management, and Performance Tracking.

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latest activity - Related SAP Terms

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