What is 'communication arrangement' in SAP CEC-MKT - SAP Marketing?

communication arrangement - Overview

• Component: CEC-MKT

• Component Name: SAP Marketing

• Description: The communication arrangement app enables administrators to create and edit communication arrangements that your company has set up with a communication partner. They are used to help you configure the electronic data exchange between the solution and a communication partner.

communication arrangement - Details

• 
  Key Concepts: 
  Communication Arrangement is a feature of SAP Marketing Cloud that allows users to create and manage communication plans for their customers. It enables users to define the communication channels, content, and timing of messages sent to customers. It also allows users to track the effectiveness of their campaigns and adjust them accordingly. 
  
  How to use it: 
  To use Communication Arrangement, users must first create a communication plan. This plan should include the channels, content, and timing of messages that will be sent to customers. Once the plan is created, users can then set up the communication arrangement in SAP Marketing Cloud. This includes setting up the channels, content, and timing of messages that will be sent to customers. 
  
  Tips & Tricks: 
  When creating a communication plan, it is important to consider the customer’s preferences and interests. This will help ensure that the messages sent are relevant and engaging. Additionally, it is important to track the effectiveness of campaigns and adjust them accordingly. This will help ensure that campaigns are successful and reach their desired goals. 
  
  Related Information: 
  For more information on Communication Arrangement in SAP Marketing Cloud, please refer to the official documentation here: https://help.sap.com/viewer/product/CEC-MKT/Cloud/en-US/f9f8d7a2b3e14c8a9f3d7c2b6f5e4d1a.html