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Component: CEC-MKT-INT-WCH
Component Name: WeChat Integration
Description: The total number of shakes of smartphones that discover content broadcast by beacons via WeChat Shake Nearby.
Key Concepts: Shake count is a feature of the CEC-MKT-INT-WCH WeChat Integration component of SAP. It is a metric that measures the number of times a user has shaken their device to initiate an interaction with the WeChat platform. This metric is used to measure the effectiveness of marketing campaigns and to track user engagement with the platform. How to use it: The shake count feature can be used to measure the success of marketing campaigns on WeChat. It can be used to track user engagement with the platform and to identify areas where campaigns can be improved. Additionally, it can be used to measure the effectiveness of different types of content and campaigns on WeChat. Tips & Tricks: When using the shake count feature, it is important to remember that it only measures interactions initiated by users shaking their device. Therefore, it is important to ensure that campaigns are designed in such a way that they encourage users to shake their device in order to interact with them. Additionally, it is important to remember that this metric does not measure user engagement with content or campaigns after they have been initiated. Related Information: The shake count feature is part of the CEC-MKT-INT-WCH WeChat Integration component of SAP. This component also includes features such as message tracking, message scheduling, and message analytics. Additionally, there are other metrics available in SAP that can be used to measure user engagement with content and campaigns, such as click-through rate and conversion rate.