What is Actual Spend and Ad Serving Cost in SAP CEC-MKT-FIO - Fiori UI for SAP Marketing?

SAP Term: Actual Spend and Ad Serving Cost

• Component: CEC-MKT-FIO

• Component Name: Fiori UI for SAP Marketing

• Description: An app that is used for defining the spend data to be displayed in planning.

Smart SAP Assistant

• Key Concepts: 
  Actual Spend and Ad Serving Cost Component is a feature of the Fiori UI for SAP Marketing Cloud. It allows users to view and analyze their actual spend and ad serving cost data in real-time. This data can be used to make informed decisions about marketing campaigns and budgeting. 
  
  How to use it: 
  The Actual Spend and Ad Serving Cost Component can be accessed from the Fiori UI for SAP Marketing Cloud. Once accessed, users can view their actual spend and ad serving cost data in real-time. This data can be used to analyze marketing campaigns and budgeting decisions. 
  
  Tips & Tricks: 
  When using the Actual Spend and Ad Serving Cost Component, it is important to keep track of changes in the data over time. This will help users make more informed decisions about their marketing campaigns and budgeting. Additionally, users should take advantage of the various filters available in the component to narrow down their search results. 
  
  Related Information: 
  For more information on the Actual Spend and Ad Serving Cost Component, users can refer to the SAP Help Portal or contact their SAP representative. Additionally, users can find more information on other features of the Fiori UI for SAP Marketing Cloud on the official SAP website.