1. SAP Glossary
  2. Campaign
  3. qualified


What is qualified in SAP (CEC-MKT-CPG - Campaign)?


SAP Term: qualified

  • Component: CEC-MKT-CPG

  • Component Name: Campaign

  • Description: Status of a contact indicating the level of qualification in the lead creation process. Qualified contacts are worth being transferred to sales.They are recognized as potential buyers via their actions in marketing that indicate a strong buying intent.


Smart SAP Assistant

  • Key Concepts: 
    Qualified is a term used in the CEC-MKT-CPG Campaign Management component of SAP. It is used to describe a campaign that has been approved and is ready to be executed. Qualified campaigns are those that have been reviewed and approved by the appropriate stakeholders, and have met all the necessary criteria for successful execution. 
    
    How to use it: 
    In order to qualify a campaign, the user must first create a campaign in the CEC-MKT-CPG Campaign Management component. Once the campaign has been created, it must be reviewed and approved by the appropriate stakeholders. Once all criteria have been met, the campaign can be marked as qualified and is ready to be executed. 
    
    Tips & Tricks: 
    When creating a campaign in CEC-MKT-CPG Campaign Management, it is important to ensure that all criteria are met before marking it as qualified. This will help ensure that the campaign is successful and meets all expectations. Additionally, it is important to review the campaign with all stakeholders before marking it as qualified, as this will help ensure that everyone is on the same page and that there are no misunderstandings or discrepancies. 
    
    Related Information: 
    For more information on how to use CEC-MKT-CPG Campaign Management, please refer to SAP’s official documentation. Additionally, there are many online resources available that provide helpful tips and tricks for using this component of SAP.
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