What is tracking in SAP CEC-EMA - SAP Emarsys?

SAP Term: tracking

• Component: CEC-EMA

• Component Name: SAP Emarsys

• Description: The collection of data regarding the user's identity or activity across one or more websites.

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• Key Concepts: 
  Tracking is a feature of CEC-EMA SAP Emarsys that allows users to monitor the performance of their campaigns. It allows users to track the number of emails sent, the number of emails opened, the number of clicks, and other metrics. This data can be used to measure the success of campaigns and make adjustments as needed.
  
  How to use it: 
  To use tracking in CEC-EMA SAP Emarsys, users must first create a campaign. Once the campaign is created, users can enable tracking by selecting the “Enable Tracking” option in the campaign settings. This will allow users to view detailed analytics about their campaigns in real-time.
  
  Tips & Tricks: 
  When using tracking in CEC-EMA SAP Emarsys, it is important to remember to check the analytics regularly. This will allow users to quickly identify any issues with their campaigns and make adjustments as needed. Additionally, users should also consider setting up automated alerts so they can be notified when certain metrics reach a certain threshold.
  
  Related Information: 
  For more information about tracking in CEC-EMA SAP Emarsys, users can refer to the official documentation or contact customer support for assistance. Additionally, there are many online resources available that provide tips and tricks for using tracking in CEC-EMA SAP Emarsys.