1. SAP Glossary
  2. SAP Emarsys
  3. seed address


What is seed address in SAP CEC-EMA - SAP Emarsys?


SAP Term: seed address

  • Component: CEC-EMA

  • Component Name: SAP Emarsys

  • Description: An email address set up with the purpose of monitoring email deliverability. It is not a real email address that belongs to an end user or recipient.


Smart SAP Assistant

  • Key Concepts: 
    A seed address is a unique email address used to identify a customer in the SAP Emarsys system. It is used to track customer interactions and store customer data. The seed address is also used to send emails to customers, as it allows the system to recognize the customer and personalize the content of the email. 
    
    How to use it: 
    The seed address is used to identify customers in the SAP Emarsys system. It is used to track customer interactions and store customer data. The seed address can also be used to send emails to customers, as it allows the system to recognize the customer and personalize the content of the email. 
    
    Tips & Tricks: 
    When creating a seed address, make sure that it is unique and not already in use by another customer. Additionally, make sure that the seed address is easy for customers to remember so that they can easily access their account information. 
    
    Related Information: 
    SAP Emarsys is a cloud-based marketing automation platform that helps businesses manage their customer relationships and increase sales. It provides features such as segmentation, personalization, analytics, and more. Additionally, SAP Emarsys integrates with other SAP products such as SAP Hybris and SAP C/4HANA.
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