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Component: CEC-EMA
Component Name: SAP Emarsys
Description: A personalization variable, populated by combining business-specific data with data stored in the Emarsys Customer Engagement Platform.
Key Concepts: A relational data token is a unique identifier used to link data between two different systems. It is used in the CEC-EMA SAP Emarsys Connector to link customer data from SAP to the Emarsys platform. This allows for more efficient and accurate data transfer between the two systems. How to use it: The relational data token is used in the CEC-EMA SAP Emarsys Connector to link customer data from SAP to the Emarsys platform. This allows for more efficient and accurate data transfer between the two systems. To use the relational data token, you must first configure the connector in SAP and then configure it in Emarsys. Once configured, the connector will automatically generate a unique token for each customer record that is transferred between the two systems. Tips & Tricks: When configuring the CEC-EMA SAP Emarsys Connector, make sure to select the correct fields in both SAP and Emarsys that will be linked by the relational data token. This will ensure that all customer records are accurately linked between the two systems. Additionally, make sure to regularly check that all customer records are being correctly transferred between SAP and Emarsys. Related Information: For more information on how to configure and use the CEC-EMA SAP Emarsys Connector, please refer to the official documentation provided by SAP or contact your local SAP representative.