What is API in SAP CEC-EMA - SAP Emarsys?

SAP Term: API

• Component: CEC-EMA

• Component Name: SAP Emarsys

• Description: A set of specific programmatic methods by which two application programs can communicate with each other.

Smart SAP Assistant

• Key Concepts: 
  API stands for Application Programming Interface. It is a set of protocols, routines, and tools used to build software applications. The CEC-EMA SAP Emarsys Connector is an API that allows customers to integrate their SAP systems with the Emarsys marketing automation platform. 
  
  How to use it: 
  The CEC-EMA SAP Emarsys Connector can be used to connect SAP systems with the Emarsys platform. This allows customers to access data from their SAP systems and use it in their marketing campaigns. The connector also enables customers to send data from their Emarsys campaigns back to their SAP systems. 
  
  Tips & Tricks: 
  When using the CEC-EMA SAP Emarsys Connector, it is important to ensure that the data being sent between the two systems is secure and accurate. Additionally, customers should ensure that they are using the latest version of the connector in order to take advantage of any new features or bug fixes. 
  
  Related Information: 
  For more information about the CEC-EMA SAP Emarsys Connector, please visit the official documentation page at https://help.emarsys.com/hc/en-us/articles/360018455033-CEC-EMA-SAP-Emarsys-Connector.