What is 'action' in SAP CEC-EMA-LOY - Emarsys Loyalty?

action - Overview

• Component: CEC-EMA-LOY

• Component Name: Emarsys Loyalty

• Description: SAP Emarsys CEC-EMA The interaction a customer has with the Loyalty plan. The Loyalty plan is based around offering incentives to customers to take action, and rewarding them for doing so.

action - Details

• 
  Key Concepts: 
  An action in SAP CEC-EMA-LOY Emarsys Loyalty is a set of instructions that can be triggered by a customer or an event. It can be used to automate processes, such as sending emails, creating loyalty points, or updating customer profiles. 
  
  How to use it: 
  Actions can be created in the Emarsys Loyalty dashboard. To create an action, select the “Actions” tab and click “Create Action”. From there, you can define the conditions that will trigger the action and the instructions that will be executed when the conditions are met. 
  
  Tips & Tricks: 
  When creating an action, it is important to consider the conditions that will trigger it. For example, if you want to send an email when a customer reaches a certain loyalty level, you should set the condition to “Customer reaches loyalty level X”. 
  
  Related Information: 
  For more information on actions in SAP CEC-EMA-LOY Emarsys Loyalty, please refer to the official documentation here: https://help.sap.com/viewer/cec_ema_loy/latest/en-US/f9f8d7a2b3e14f8a9d7c3e6b2f5d6a1b.html