1. SAP Glossary
  2. Social Media Intelligence Foundation
  3. Social Intelligence


What is Social Intelligence in SAP CA-EPT-SMI - Social Media Intelligence Foundation?


SAP Term: Social Intelligence


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  • Key Concepts: 
    Social Intelligence is a component of SAP’s Enterprise Performance and Transformation (EPT) suite. It enables organizations to monitor, analyze, and respond to social media conversations in real-time. It provides insights into customer sentiment, brand perception, and competitive intelligence. It also helps organizations to identify potential opportunities and risks in the social media landscape. 
    
    How to use it: 
    The Social Media Intelligence Foundation (CA-EPT-SMI) provides a comprehensive set of tools for monitoring and analyzing social media conversations. It allows users to track conversations across multiple social media platforms, including Twitter, Facebook, Instagram, YouTube, and LinkedIn. It also provides sentiment analysis capabilities to help organizations understand customer sentiment towards their brand or product. Additionally, it provides competitive intelligence capabilities to help organizations gain insights into their competitors’ strategies. 
    
    Tips & Tricks: 
    When using the Social Media Intelligence Foundation (CA-EPT-SMI), it is important to ensure that you are monitoring the right conversations. To do this, you should create a list of keywords that are relevant to your organization’s products or services. You should also create a list of influencers who are likely to be talking about your organization’s products or services. This will help you ensure that you are monitoring the most relevant conversations. 
    
    Related Information: 
    The Social Media Intelligence Foundation (CA-EPT-SMI) is part of SAP’s Enterprise Performance and Transformation (EPT) suite. Other components of the EPT suite include Business Process Management (BPM), Business Process Automation (BPA), and Business Process Analysis (BPA). Additionally, SAP offers a range of other solutions for social media monitoring and analytics, such as SAP Social Media Analytics and SAP Social Media Insights.
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