What is Global Portfolio Planning & Commercialization in SAP BV-NON-PRODUCT - Brand Voice - Non-Product?

SAP Term: Global Portfolio Planning & Commercialization

• Component: BV-NON-PRODUCT

• Component Name: Brand Voice - Non-Product

• Description: An internal team that comprises the Global Portfolio Planning team and the Pricing and Commercialization teams, which focus on optimizing and balancing SAP's investments as well as developing and implementing market leading and competitive commercial strategies.

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• Key Concepts: 
  Global Portfolio Planning & Commercialization is a component of SAP’s Brand Voice - Non-Product (BV-NON-PRODUCT) suite. It is designed to help companies plan and manage their global product portfolios, as well as commercialize their products in different markets. It provides a comprehensive view of the entire product portfolio, allowing companies to make informed decisions about which products to launch, where to launch them, and how to optimize their performance. 
  
  How to use it: 
  Global Portfolio Planning & Commercialization can be used to create a comprehensive view of the entire product portfolio. This includes analyzing market trends, understanding customer needs, and assessing the competitive landscape. It also provides insights into pricing strategies, product positioning, and promotional activities. Additionally, it can be used to track the performance of products in different markets and identify areas for improvement. 
  
  Tips & Tricks: 
  When using Global Portfolio Planning & Commercialization, it is important to keep in mind that the success of any product launch depends on a number of factors. These include market conditions, customer preferences, competitive landscape, pricing strategies, and promotional activities. Therefore, it is important to take all these factors into consideration when making decisions about which products to launch and how to optimize their performance. 
  
  Related Information: 
  For more information about Global Portfolio Planning & Commercialization, please refer to SAP’s official documentation or contact your local SAP representative. Additionally, there are a number of third-party resources available that provide additional insights into this component of SAP’s Brand Voice - Non-Product suite.