1. SAP Glossary
  2. Brand Voice - Non-Product
  3. Embrace


What is Embrace in SAP BV-NON-PRODUCT - Brand Voice - Non-Product?


SAP Term: Embrace

  • Component: BV-NON-PRODUCT

  • Component Name: Brand Voice - Non-Product

  • Description: A collaborative initiative between SAP, Microsoft, and global strategic service partners to help bring existing SAP ERP customers to an SAP S/4HANA-centric application landscape in the cloud.


Smart SAP Assistant

  • Key Concepts: 
    Embrace is a component of SAP’s Brand Voice - Non-Product. It is a set of guidelines that help to create a consistent and unified voice for all non-product related communications. This includes marketing materials, customer service interactions, and other customer-facing activities. The goal of Embrace is to ensure that all communications are consistent and reflect the company’s core values. 
    
    How to use it: 
    Embrace can be used to create a unified voice for all non-product related communications. This includes marketing materials, customer service interactions, and other customer-facing activities. The guidelines provide guidance on how to communicate in a way that reflects the company’s core values. Additionally, Embrace can be used to ensure that all communications are consistent and reflect the company’s brand identity. 
    
    Tips & Tricks: 
    When using Embrace, it is important to remember that the guidelines are meant to be used as a guide rather than a strict set of rules. It is important to use your own judgement when creating communications in order to ensure that they are consistent with the company’s core values and brand identity. Additionally, it is important to keep in mind that the guidelines are meant to be used as a starting point and should be adapted as needed in order to best meet the needs of the company and its customers. 
    
    Related Information: 
    For more information about Embrace, please visit SAP’s website at https://www.sap.com/brandvoice/embrace/. Additionally, you can find more information about SAP’s Brand Voice - Non-Product at https://www.sap.com/brandvoice/non-product/.
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