How To Fix CRM_MKTTG_SEG_BWA106 - Data type '&1' of marketing attribute '&2' not supported

SAP Error Message - Details

• Message type: E = Error

• Message class: CRM_MKTTG_SEG_BWA - Messages for CRM Segment Builder BWA Access

• Message number: 106

• Message text: Data type '&1' of marketing attribute '&2' not supported

Self-Explanatory Message

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Smart SAP Assistant

• What is the cause and solution for SAP error message CRM_MKTTG_SEG_BWA106 - Data type '&1' of marketing attribute '&2' not supported ?

  The SAP error message CRM_MKTTG_SEG_BWA106 indicates that there is an issue with the data type of a marketing attribute in the context of SAP CRM (Customer Relationship Management) and its integration with the Business Warehouse Accelerator (BWA). Specifically, the error message states that the data type of the marketing attribute is not supported.
  Cause:
  The error typically arises due to one of the following reasons:
  
  Unsupported Data Type: The marketing attribute you are trying to use has a data type that is not compatible with the BWA. For example, certain complex data types or unsupported formats may trigger this error.
  Configuration Issues: There may be a misconfiguration in the marketing attributes or the way they are defined in the system.
  Data Model Changes: If there have been recent changes to the data model or marketing attributes, it may lead to inconsistencies that result in this error.
  
  Solution:
  To resolve the error, you can take the following steps:
  
  
  Check Data Types: Review the data types of the marketing attributes in question. Ensure that they are compatible with BWA. Common supported data types include:
  
  Character (CHAR)
  Numeric (NUM)
  Date (DATE)
  Boolean (BOOLEAN)
  
  
  
  Modify Marketing Attributes: If you find that the data type is indeed unsupported, consider modifying the marketing attribute to use a supported data type. This may involve changing the attribute definition in the CRM system.
  
  
  Review Configuration: Check the configuration settings for marketing attributes in the SAP CRM system. Ensure that all attributes are correctly defined and that there are no discrepancies.
  
  
  Update BWA: If the BWA has not been updated to reflect recent changes in the CRM system, consider refreshing or re-indexing the BWA to ensure it recognizes the current data model.
  
  
  Consult Documentation: Refer to SAP documentation or notes related to marketing attributes and BWA for any specific guidelines or updates that may address this issue.
  
  
  Contact SAP Support: If the issue persists after trying the above solutions, consider reaching out to SAP support for further assistance. They may provide insights specific to your system configuration or version.
  
  
  Related Information:
  
  SAP Notes: Check for any relevant SAP Notes that may address this specific error or provide additional troubleshooting steps.
  SAP Community: Engage with the SAP Community forums to see if other users have encountered similar issues and what solutions they have found.
  Documentation: Review the official SAP documentation for CRM and BWA to understand the supported data types and configurations.
  
  By following these steps, you should be able to identify the cause of the error and implement a suitable solution.