How To Fix CRM_MKTTG_SEG_BWA001 - Application error occurred

SAP Error Message - Details

• Message type: E = Error

• Message class: CRM_MKTTG_SEG_BWA - Messages for CRM Segment Builder BWA Access

• Message number: 001

• Message text: Application error occurred

What causes this issue?

An application error occurred in the following location:
&V1& &V2&

System Response

The system issues an error message and will not allow you to continue with this transaction until the error is resolved.

How to fix this error?

If you can reproduce the application error, create an OSS message for
component CRM-MKT-SEG and provide the above information.

Procedure for System Administrators

Error message extract from SAP system. Copyright SAP SE.

Smart SAP Assistant

• What is the cause and solution for SAP error message CRM_MKTTG_SEG_BWA001 - Application error occurred ?

  The SAP error message CRM_MKTTG_SEG_BWA001 typically indicates an application error related to the Business Warehouse Accelerator (BWA) in the context of SAP Customer Relationship Management (CRM) marketing segmentation. This error can occur during the execution of marketing segmentation processes, particularly when there are issues with the data or configuration.
  Causes:
  
  Data Issues: There may be inconsistencies or missing data in the underlying tables that the segmentation process relies on.
  Configuration Problems: Incorrect configuration settings in the BWA or CRM system can lead to this error.
  Performance Issues: If the BWA is not properly optimized or if there are performance bottlenecks, it can result in application errors.
  Version Compatibility: There may be compatibility issues between different versions of SAP components.
  Authorization Issues: The user executing the segmentation may not have the necessary authorizations to access certain data or functions.
  
  Solutions:
  
  Check Data Consistency: Verify the data in the relevant tables to ensure there are no inconsistencies or missing entries. You can use transaction codes like SE11 to check table structures and data.
  Review Configuration: Go through the BWA and CRM configuration settings to ensure they are set up correctly. This includes checking the settings for marketing segmentation and BWA integration.
  Optimize BWA: If performance is an issue, consider optimizing the BWA. This may involve re-indexing or adjusting memory settings.
  Check Logs: Review the application logs (transaction SLG1) for more detailed error messages that can provide insights into the root cause of the issue.
  User Authorizations: Ensure that the user has the necessary authorizations to perform the segmentation tasks. You can check this in transaction SU53 after the error occurs.
  SAP Notes: Check the SAP Support Portal for any relevant SAP Notes that may address this specific error. There may be patches or updates available that resolve known issues.
  Consult Documentation: Review the official SAP documentation for CRM and BWA for any specific guidelines or troubleshooting steps related to segmentation errors.
  
  Related Information:
  
  SAP Community: Engage with the SAP Community forums to see if other users have encountered similar issues and what solutions they found effective.
  SAP Support: If the issue persists, consider reaching out to SAP Support for assistance. They can provide more in-depth analysis and support based on your specific system configuration and version.
  System Updates: Ensure that your SAP system is up to date with the latest patches and updates, as these can often resolve bugs and improve system stability.
  
  By following these steps, you should be able to identify and resolve the underlying cause of the CRM_MKTTG_SEG_BWA001 error.